Val Marketing Services

Val Marketing is a search marketing service located in Carbondale, PA. We offer personalized service unlike those companies who advertise via email or solicite by telephone. We specialize in website optimization and marketing to achieve better natural search rankings (the free listings) specifically in Google, but also in Yahoo and Bing as a byproduct of Google optimization. A high ranking in the major search engines equates to free advertising for your company or business. If your business runs a Google Adwords campaign, (paying for internet ads) a highly ranked natural search listing will actually save you advertising expense by reducing the amount of paid clicks naturally. We do not build websites from the ground up, instead we optimize your existing site and offer marketing advice to maximum performance in the search engines.This includes html error reduction or elimination, re-organization of current pages contained within your site, the addition of new pages designed to perform well in the search engines, and a system of strategic, legitimate linking from worthy related sites to improve your website's overall appeal to the search engines.

We begin with market research, in other words, determining a reasonable search term to target based on your application. Once we have agreed on this term, we begin to edit your existing website. On average, we spend numerous hours performing this process. As you will see from our current pricing, the inital payment of 50% of the agreed amount is non-refundable. This is due at the start of the process and is justified by the amount of time dedicated specifically to your website. Website optimization is not an exact science and due to changes in the Google algorithm (sometimes on a daily or weekly basis) which we have no control, sometimes the process can take more than 120 days, and though unlikely, sometimes we are unable to achieve first page results due to overwhelming competition or other reasons beyond our control.